DATA & INTEGRATION

Every distributor invoice, every shelf, every sell-out — in one consolidated view.

ConnectX harmonises distributor invoice and stock data, ingestion from any ERP, and outlet/SKU/promotion graphs into one data model — the foundation BI, forecasts and every agent depend on.

Webhook Flow
Your App
API Call
FMCG Cloud
Process
Webhook
Your Server
recognition.completedPOST → your-server.com/webhooks
order.suggestedPOST → your-server.com/webhooks
credit.deductedPOST → your-server.com/webhooks
HOW IT WORKS

From signal to action, in three steps.

01

Connect any source

ConnectX bridges distributor ERPs, SFA systems, point-of-sale exports, syndicated data and partner connector libraries — without bespoke integrations or a manual schema project.

02

Harmonise to one model

Outlet IDs, SKU codes, promotion identifiers and transaction shapes resolve to the canonical FMCG Cloud data model — the same one every agent and every BI tool sees.

03

Feed every category

The harmonised feed powers Field Sales briefs, Route Agent plans, Promo Agent scores, BI dashboards and benchmark products — same data, every category.

WHAT'S IN THIS CATEGORY

First-party products and vetted partner solutions, all on one data model.

  • FMCG Cloud — ConnectX core connector library✓ Live
    First-party
  • FMCG Cloud — Distributor data harmonisation✓ Live
    First-party
  • Partner — Specialist ERP connectorsOnboarding Q1 2027
    Partner slot
  • Partner — Syndicated data providersOnboarding Q1 2027
    Partner slot
BORN INTEGRATED

One data model. Every category makes the others smarter.

Cross-lists into Field Sales, Retail Execution, B2B Ordering, Route & Delivery and Revenue Growth AI — five of the six workflow categories run on ConnectX harmonised data.

PAIRS WELL WITH

See ConnectX in action.

30 minutes. Your route to market, running as one.

Book a demo