The Agent Taxonomy

16 agent types. 5 families. One data model.

The FMCG Cloud Agent Taxonomy is the shared, industry-native vocabulary for the marketplace. Every solution classifies under one primary type and must earn the FMCG Verified mark — so a buyer can reason about what an agent does in standard terms, first-party or partner.

Commercial

4 agents

Sell smarter — orders, promotions, pricing and segmentation.

Order Agent

Suggests and builds orders.

Promo Agent

Plans and optimises promotions and flags margin-negative ones.

Pricing Agent

Recommends price moves within guardrails.

Segmentation Agent

Maintains dynamic customer segments.

Execution

3 agents

Win the store — shelf, field sales and merchandising.

Shelf Agent

Audits shelves from photos and triggers corrections.

Field Sales Agent

Briefs reps pre-visit and captures visit outcomes.

Merchandising Agent

Verifies planogram/POSM compliance and assigns tasks.

Operations

3 agents

Move the goods — routes, delivery and inventory.

Route Agent

Plans and re-optimises delivery routes.

Delivery Agent

Orchestrates delivery proof and ETA flows.

Inventory Agent

Monitors stock and triggers replenishment.

Data

3 agents

Sense and clean — demand, market signals and data quality.

Demand Agent

Senses demand signals and updates forecasts.

Market Intelligence Agent

Monitors competitor price and promo from field data.

Data Quality Agent

Detects and repairs data anomalies across feeds.

Finance

3 agents

Protect the margin — deductions, settlements and credit.

Deduction Agent

Identifies and recovers invalid deductions.

Settlement Agent

Reconciles claims and trade settlements.

Credit Agent

Scores outlet/distributor credit and flags exposure.

Build an agent. Reach the FMCG world.

Map your product to a type, earn FMCG Verified, and list it on one contract, one login, one bill.

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